promotional

Email Marketing For Online Sales

November 9th, 2010 |

E-mail Marketing is without doubt the number one tool for advocacy, loyalty and online sales. Know your options and learn to use it properly is, therefore, a key factor for those who wish to develop their business through the Net

We will try to illustrate the importance of email today and the need for campaigns completely different from what we know as “spam” using the results of three recent studies:

I. According to information released by U.S. consulting firm IDC, in 2006 the total number of emails sent per day was 60,000 million worldwide, and 31,000 million for 2002, today is much more.

ii. 88% of purchases are made as a “direct consequence” of receiving promotional e-mail permission, representing a 61% increase over the previous year, according to a study by Carat Netthink in collaboration with Terra.

The latter answered the question of whether or not the email marketing works today is that it actually works very well, if the person selling you send email that he has agreed to send such an email, if you do it anyone is clear that this will not work and have no sales.